Saturday, June 11, 2005

How Much Do You Want It?

Before you commit to something count the cost, otherwise you won't stick with it.

Affiliate marketing is absolutely no different.


After the Nazis obtained France's surrender, they were certain that victory was at hand. But they underestimated the commitment of Winston Churchill and the British people. Churchill knew what was at stake, as evidenced by his remarks at the time. "The Battle of Britain is about to begin. Upon this battle depends the survival of Christian civilisation ...Hitler knows that he will have to break us in this island or lose the war. If we can stand up to him, all Europe may be free...but if we fail, then the whole world, including the United States, including all that we have known and cared for, will sink into the abyss of a new dark age...let us therefore brace ourselves to our duties, and so bear ourselves that, if the British Empire and its Commonwealth last for a thousand years, men will still say 'This was their finest hour.'"

Did victory come easily or without a cost? No, Britain suffered terrible bloodshed and bombing by the Nazis. But they stood. And because they stood, the allies won the war. Their resolve was strong not only because they knew what was at stake - but because they had decided in advance the price they were willing to pay. Understand this: it's virtually impossible to stand by a commitment naively or thoughtlessly made.

Commitment only works when you count the cost and agree in advance to pay the price.

So, how committed are you to succeeding as an online marketer?

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